Company

We look at receipts for a living

Proofline exists because a brand can spend eighty thousand dollars driving people to a shelf and learn nothing. We are a small team of retail operators, payments people and reviewers who check receipts by hand when the machine is unsure.

2023
Founded
19
People, six in operations
2.4M
Receipts checked
$9.1M
Paid to shoppers
How we work

Three ideas we do not compromise on

1
Every number is sourced
If we cannot say how many campaigns a figure comes from, we do not publish it. Every stat on this site carries its sample size.
2
The brand's money stays the brand's
We never custody shopper funds. The rebate wallet is funded by the brand, held at our payments provider, and unclaimed money returns to the brand.
3
Nobody is called a fraudster
Receipt review is a fraud problem and a customer-service problem at once. A rejection always comes with a specific, honest reason.
Who's behind it

Three real people, not a wall of avatars

Photo
Name Surname
Founder. Ten years in CPG sales, three category resets survived.
Photo
Name Surname
Payments and compliance. Previously at a licensed money transmitter.
Photo
Name Surname
Head of verification. Runs the human review queue.

No founding myth, no stock office photography. All names above are placeholders pending sign-off — the roles and backgrounds are real.

Want to see how we work up close?

Talk to someone who has run campaigns, not a queue.